FOOTBALL FOR THE WORLD
Charity Match Campaign
BRIEF
This is a hypothetical project for Football for the World. Every year they host a charity match to fundraiser for their worldwide program.
WHAT I DID
My team developed a 'Remix' campaign where patrons can purchase deviations that alter gameplay — such as the goalie wearing oven mitts, an oversized ball, or sections of the field being coned off for a period of time.

FOOTBALL FOR THE WORLD
Charity Match Campaign
BRIEF
This is a hypothetical project for Football for the World. Every year they host a charity match to fundraiser for their worldwide program.
WHAT I DID
My team developed a 'Remix' campaign where patrons can purchase deviations that alter gameplay — such as the goalie wearing oven mitts, an oversized ball, or sections of the field being coned off for a period of time.
ITERATIONS
Through an iterative process of brainstorming, sketching, refining, and incorporating feedback, the final design emerged as a visually impactful and effective communication piece. But, there were many stages and designs that lead me here. Here are just a few.


ITERATIONS
Through an iterative process of brainstorming, sketching, refining, and incorporating feedback, the final design emerged as a visually impactful and effective communication piece. But, there were many stages and designs that lead me here. Here are just a few.