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DANAECONTINO
MUSEUM OF AMERICAN SPEED
Brand Identity System
BRIEF
The Museum of American Speed celebrates the heart-pounding legacy of American automotive innovation. But it's current identity system is dated and scattered.
WHAT I DID
Taking into consideration the target market, the essence and purpose of the brand, and the layout of the museum, I used design thinking and an iterative process to update their identity system.
© 2035 by Danae Contino
© 2035 by Danae Contino
© 2035 by Danae Contino
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